The pocket clinic experience

A new Vitality GP service launched by insurance business VitalityHealth is transforming the ability of the health insurer to deliver class-leading benefits that are quickly and easily accessible to its members.

This makes VitalityHealth the only organisation that offers and funds three choices of GP access for every member: face-to-face, video-call and 24-hour phone advice.

The new service will be delivered through an enhanced Vitality GP app, which the company says is an evolution from a telemedicine solution to a full ‘clinic in your pocket’ experience. Vitality GP enables GPs to refer patients for minor diagnostic tests, prescribe medication and make referrals into consultant care without the need for a National Health Service (NHS) referral.

Using the app – which is delivered by Square Health, a health-tech and healthcare provider and one of the UK’s largest telemedicine providers – members will be able to self-refer for priority physio services, directly access mental health support and source a range of trusted information and advice.

“We are very excited to launch the new Vitality GP service. This is a transformation of our successful integrated GP proposition and it makes it even easier for our members to access our best-in-class healthcare,” said Dr Ali Hasan, Clinical Operations Director at VitalityHealth. “Our updated Vitality GP is the next evolution of our approach – a health concierge in your hands.”